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Normative Communication Styles and Values

The purpose of the Normative Communication Styles and Values chart is to identify arenas of difference between ethnic groups that can destroy trust and respect when the differences are unknown to one or both parties in a communication. These 34 unknown or invisible differences in communication style and values also create difficulties because they may be presumed to be individual personality or ethical issues. A Microsoft Word version, along with a self-assessment, is available HERE.

Summary
Normative Communication Styles & Values
For Cross-Cultural Collaboration

Communication Style
(Review of Literature)

Very little

Little

Medium

Much

Very Much

Animation/Emotional Expression

Asian,* Native*

Hispanic*

Anglo*

 

African*

Gestures

Asian, Native

 

Anglo

Hispanic

African

Range of Pitch between words

Hispanic, Native

Asian

Anglo

 

African

Volume of speech

Asian

Hispanic

Native

Anglo

African

Directness of questions

Native, Asian

Hispanic

   

African, Anglo

Directness of answers

Native, Asian

Hispanic

   

African, Anglo

Directness of rhetorical style, "getting to the point"

Asian

Hispanic, Native

   

African, Anglo

Accusations require a direct response

Native, African, Asian

Anglo

 

Hispanic

 

Directness of eye contact

Native, Asian

Hispanic

   

Anglo, African,

Firm, long handshaking

Native, Asian

 

Hispanic

African

Anglo

Touching

Native, Asian

 

Anglo

 

African, Hispanic

Concern with clock time

Native, Hispanic

African

 

Asian

Anglo

Hierarchical membership in group

Native, African

Anglo

   

Asian, Hispanic

Individualism more than lineal identity

Native

Hispanic, Asian, African

   

Anglo

Individualism more than collateral group identity

Asian

Hispanic, African

Native

 

Anglo

Awareness of unearned "white" privilege

Anglo

     

Native, African, Asian, Hispanic

Closeness when standing

Native, Asian

Anglo

African

 

Hispanic

*Asian American, African American, Anglo or European American, Native American, Hispanic American or Latino

 

 

Communication Style
(Focus Groups)

Very little

Little

Medium

Much

Very Much

Task-Based Purpose vs. Relationship

Native, Hispanic, Asian

African

   

Anglo

Written vs. verbal

Native, Hispanic, African

   

Asian

Anglo

Long term history between groups is important

Anglo

     

Native, Hispanic, Asian, African

Perceived right to set rules and agenda for meeting

Native, Hispanic, Asian

African

   

Anglo

Perceived right to speak freely at meeting

Native, Hispanic, Asian

African

   

Anglo

Authority of the person more important than the logic

Native, African

 

Hispanic, Anglo

 

Asian

Formal dress

 

Hispanic, Native, African

   

Anglo, Asian

Perceived right to represent or speak for the group

Native

Asian

African, Hispanic

   

Anglo

Collaboration based on authority

Native

African

     

Anglo, Asian, Hispanic

Self-Identity, how one describes oneself, related to skin color or ethnicity

Anglo

   

Asian

Native, African, Hispanic

Ignoring "turns"

Native, Asian

Hispanic

 

Anglo

African

Self-promotion

Native, Asian

Hispanic

 

Anglo

African

Use first names vs. titles (Mr., Ms., Reverend)

African, Asian

   

Hispanic

Anglo, Native

Spiritual elements included in meetings

Anglo

Asian, Hispanic

   

Native, African

Defer to older persons in group

Anglo

 

African, Hispanic

Native

Asian

Speed of Response

Native

 

Hispanic, Asian

 

African, Anglo

Collaborators must have community respect and support

Anglo

     

Native, Hispanic, Asian, African

*Asian American, African American, Anglo or European American, Native American, Hispanic American or Latino



Next Chapter
Ten Myths That Prevent Collaboration Across Cultures

First Chapter
Executive Summary and List of Chapters

Candia Elliott, Diversity Training Associates
R. Jerry Adams, Ph.D., Evaluation and Development Institute
Suganya Sockalingam, Ph.D., Office of Multicultural Health, Department of Human Resources, Oregon
January 1, 2016

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